I was a commentator of Maeda's presentation in my lab's seminar. He chose the Information & Management Journal's paper "Market Reaction to Application Service Provider(ASP) Adoption: An Empirical Investigation" by Bong-Keun Jeong and Antonis C. Stylianou from University of North Carolina at Charlotte.
I like this paper. It talks about the market reaction from the announcement of ASP adoption in the company samples. The way he planed his research paper was described very well. He explained the methodology in detail.
This paper makes me know that there is a quite positive effect of ASP adoption announcement.
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