Today, I went to Microsoft Solutions Summit 2007 at Bangkok. The theme is Solutions Ready, People Ready. Most of the topics are involving with BI or Business Intelligence.
What I got from this summit is the definition of BI. BI is one of the MIS field (in the topic of DSS). BI is fundamentaly about providing business people with information and tools they need to make both operational and strategic business decision.
What the user need consists of Right information, Right time, and Right format. And who they are?
There are five types of users.
1. CEOs, who need the scorecard.
2. Managers, who need the dashboard.
3. Information Worker, who need the report.
4. Staffs, who need application integration.
5. Planners, who need analytic application.
Then, what these items are ...
1. Business Scorecard is meter or any kind of graphic report that mostly show the status of each process in color, e.g., Green as Finish/Ready, Yellow as Nearly to finish, and Red as Not Finish/Not reach the target. It shows the result by the KPIs (Key Performance Indicators) which is the current result compared with the past result or the target result.
2. Dashboard is any graphs that show the result which are linked to the detailed information.
3. Report is the normal report that is used by the normal information workers.
4. Application Integration is the output that are used by normal staffs. For example, the result of the Basket analysis that suggest which product should be related the promotion with this product. e.g., selling sci-fi movie with another sci-fi movie, etc.
5. Analytic Application, such as OLAP, which is useful for the planners.
What I got from this summit is the definition of BI. BI is one of the MIS field (in the topic of DSS). BI is fundamentaly about providing business people with information and tools they need to make both operational and strategic business decision.
What the user need consists of Right information, Right time, and Right format. And who they are?
There are five types of users.
1. CEOs, who need the scorecard.
2. Managers, who need the dashboard.
3. Information Worker, who need the report.
4. Staffs, who need application integration.
5. Planners, who need analytic application.
Then, what these items are ...
1. Business Scorecard is meter or any kind of graphic report that mostly show the status of each process in color, e.g., Green as Finish/Ready, Yellow as Nearly to finish, and Red as Not Finish/Not reach the target. It shows the result by the KPIs (Key Performance Indicators) which is the current result compared with the past result or the target result.
2. Dashboard is any graphs that show the result which are linked to the detailed information.
3. Report is the normal report that is used by the normal information workers.
4. Application Integration is the output that are used by normal staffs. For example, the result of the Basket analysis that suggest which product should be related the promotion with this product. e.g., selling sci-fi movie with another sci-fi movie, etc.
5. Analytic Application, such as OLAP, which is useful for the planners.
No comments:
Post a Comment